Everyone loves Oreos! They are delicious and sugary and chocolatey and have excellent filling!
For your pleasure, I have done extensive research on the preferences of several different kinds of Oreos. Well, maybe not extensive research. But a bunch of research anyways!
I did a small study to compare Oreos, Oreo Double Stuf, and Oreo Thins. Here are some basic stats about the cookies in question:
|Servings per box||Cookies||Calories per box|
I had 21 participants. Only 4 of my participants regularly pulls their Oreos apart. But 41% of the participants dunk their Oreos in milk! So the milk tradition is still going strong. Of these 21, 10 preferred double stuf, 8 preferred classic and 3 preferred thins.
I wanted to understand the overall preference between these cookie types versus their caloric intake. I want to determine if this data would change anyone’s mind about which cookie they eat.
I am a die-hard Double Stuf eater. I don’t understand why anyone would eat a classic Oreo. There is far too much cookie for the amount of filling. However, there is the disappointing truth that my cookie choice costs 16 calories more per cookie. And I only get 30 cookies in my box of cookies. If I’m trying to count calories the question is: do I love a single double stuf cookie 30% more than I love a single regular Oreo? For me, there is no question. I absolutely do. Lets get into the weeds: if I prefer double stuf and my enjoyment level is an 7, but my enjoyment level of a classic is a 4. Then I enjoy my double stuf 7/4 -1 = 75% more than I enjoy the classic. So, even if I’m watching my calories, I shouldn’t switch to classic.
My participants were given a single cookie of each type as asked to rate their preferences in order (1st, 2nd, 3rd) and then to rate their enjoyment numerically from 0 to 10. So I can also consider their answers. Do those who prefer double stuf prefer it by more than 30%? Of the 10 people who prefer double stuf, only 5 prefer it by more than 30% of the value they gave classic. Thus, the 5 for whom double stuf is not vastly superior, they should probably stick to classic.
What about thins? An Oreo thin is only 50% of the calories of a double stuf and 66% of the calories of a classic. Of the 8 people who chose classic as their preference, do they prefer it 50% more than a thin? Only one person rated the classic more than 50% higher than they rated the thin. Thus, 7 out of 8 people who prefer classics actually gain more enjoyment/calorie from an Oreo thin. Additionally, 6/10 people who prefer double stuffs actually gain more enjoyment/calorie from an Oreo thin.
What about me? I was surprisingly pleased with the taste experience of the Oreo thin. I gave the thin the same value as the double stuf: 7/10. Therefore, if I want a single cookie, it’s actually WAY better for me to get 7 points of enjoyment out of a thin than a double stuf. As a result of this study, I buy Oreo thins instead of double stuf. What will you do?
In conclusion, although thins were the least desirable (only 3/21 people preferred them most), if you only get 1 cookie and you want to optimize your enjoyment to calorie ratio, then most people should buy thins. 16 out of 21, or 76%, of my participants would get more enjoyment/calorie from a thin than from any other Oreo.